Northern Tool & Equipment
Over the last twelve months I’ve delivered dozens of national audio spots with a design-and-build approach that includes creative development, copywriting, voiceover, music, sound design, and mix. The efficiencies make for big savings, and the direct collaboration means the person pushing the buttons and voicing the spot fundamentally understands the mission at-hand. It’s a fast and frictionless process that results in strong creative work, traffic-ready for streamers, podcasts, and terrestrial radio.
Here’s a series of radio spots I wrote, produced, scored, and voiced for Minneapolis-based, maker-friendly Northern Tool & Equipment; first up, a series of TV spots I inherited and re-voiced.